It is a good thing we sell anime t-shirts and hoodies. Our focus on anime artwork sets us apart from thousands of other t-shirt sellers scattered across the internet. Our company is unique enough that we are easily found online. Why is that important? Because a lot of people buy their t-shirts online.

Google the phrase 't-shirts' and you will quickly discover that there are thousands of possibilities. This is to say that we have play of competition. It's also to say that selling t-shirts online is a good business model. If it were not, there wouldn't be so many companies doing it.

The fact is that people buy t-shirts online as a matter of routine. Here are five reasons explaining why:

1. It is Convenient

We think the number one reason behind online shopping is convenience. When you buy our anime t-shirts online, you aren't locked into our work schedule. There are no set hours attach to our online store. You can come and go as you please. If you want to order at 3 o'clock in the morning, have at it. You can order while we sleep.

Online shopping gives you the freedom to shop on your own terms. You do it whenever you have the time. You can shop using your computer, tablet, or phone. How convenient is that?

2. It Saves Time

Admittedly, there are people who love brick-and-mortar shopping just for the experience itself. Others do not. If you are part of the latter group, you know that online shopping saves precious time. You order what you want and get on with your day. There is no aimlessly wandering around store isles. You don't have to make a day of it and grab lunch while you're out and about. You get in, get what you want, and get out.

3. It Can Save Money

Though saving money is never guaranteed, it is also not unusual to find what you need online for less. Even shipping charges don't have to be so exorbitant as to make online shopping financially inviable. And of course, there are plenty of companies that throw in free shipping if you spend a certain amount. We do.

Online retailers have the opportunity to offer lower prices because they aren't supporting the costly overhead required to operate a brick-and-mortar store. Not having that excess overhead means their costs of doing business are lower. That could translate to lower prices for consumers.

4. A Greater Selection

We have noticed something about brick-and-mortar stores in recent years: their on-site inventory seems to be dwindling. Perhaps it's because they can also sell online as well. Doing so allows them to maintain smaller warehouses. Either way, it doesn't seem like we have as much as we used to.

The online model is just the opposite. Shopping online gives you access to more selections simply because there are more companies doing business in the online space. More companies equal more choices. Shoppers find that attractive.

5. Finding Niche Brands

This final reason is near and dear to us: shopping online gives you access to niche brands that would otherwise be unavailable. Umai is one such brand. You will not find our products sold in big box department stores around the country. You will not see us advertising on mainstream TV shows and streaming content. Everything we sell is here on our website.

As a t-shirt seller, we are intimately familiar with consumer demand for our products. We know people want t-shirts. We also know they love buying them online. We are more than happy to give them what they want.